Our eyes are naturally attached to colours. Individually, colour elicits an incredibly broad range of emotions and responses in human. In profusion, they become a new vocabulary with distinct sensations, dependent on the context and use.
Looking at visual communication solutions based on a rich palette, PALETTE No.2: Multicolour amasses a hoard of identity systems, stationery, art direction, installations and environmental graphics that feature a blend of colours in one place. Through the colourful showcase, the title lends a striking perspective to what makes colour a practical and powerful tool to simplify ideas and catch people’s eyes from near and afar.